Trading names

Since 1969, Les Mousquetaires have carried on their retailing business in accordance with the same principles:

Low prices: To fight every day for the purchasing power of consumers, to give everyone the chance to access all products. This has been the vocation of Les Mousquetaires from the outset.

Human scale :
The sizes of the stores are adapted to the needs of their customers (supermarket format). Finding products simply and quickly in a store is a guiding theme of Les Mousquetaires. Furthermore, surveys carried out in the last few years are proving them right, as the supermarket format (sales area of less than 2,500 mē) is today overwhelmingly favoured by customers.

Proximity:
Les Mousquetaires have the biggest mass retailing network in France. On average, you will find a Les Mousquetaires store every 10 miles in France. This gives everyone access to daily necessities and develops a privileged relationship between customers and store employees.

Having started out with the trading name Intermarché, Les Mousquetaires are now specialists in seven different sectors and have both foodstuff and non-food trading names:

Foodstuff trading names :

	Local food stores (2,000 - 2,500mē)
	Food stores in rural areas (400, 600, 800 mē)
	Hard-discount food retailing (650 mē)
	Traditional restaurants (300 mē)

Non-food trading names:

	Trading name for DIY and gardening (540 - 800 - 1,500 - 2,300 and 3,000 mē)
	Car and quick repair centre (700 mē)
	Trading name for clothes (1,000 mē)